"QUANTUM SHOT" #561 Link Doing what they do best, and not changing in a changing world: this seems to work for Morgan The Morgan Motor Company is proudly independent (even Ferrari is owned by Fiat, every sports car company seems to be a subsidiary of a larger manufacturer these days). These cars are not cheap ($44,000 for a base model, some cost as much as $300,000), the waiting list is more than a year (each car is made by hand) - can this company survive the severely affected luxury market? London-based photographer Mark Obstfeld, who also wrote about the "James Bond's Latest Supercar" Aston Martin for DRB, returns with a look at this classic British car company which makes their cars still largely by hand, and largely out of... wood: The Morgan Motor Company will celebrate its 100th anniversary in 2011 - its long and lustrous history can be traced on this page - and is till run by the same family; the current CEO is grandson of the founder. The factory is a sight to behold (guided tours can be arranged on their website) and it's quite revealing to see how much tender-loving care goes into a hand-built car. Perhaps of interest is that, while the shell is metal, much of the car is still made of wood: Workers putting finishing touches to a near complete car A welder joining sections of the metal shell - this was later shown to be so expertly done that no joins are visible at all (the wood can be seen in this photo) - Side-wings mounted onto the chasis Working on the wood interior (left); worker uses metal shears to individually shape a hood - because Morgans are handmade, each is slightly different and has to be done this way: Inside one of the construction rooms Mr. H.F.S. Morgan guided the company for almost fifity years, beginning in 1913... "After a hair-raising first drive in a 3 h.p. Benz that ran away with him down the 1-in-6 gradient of a hill between Bromyard and Hereford, he emerged intact but considerably poorer." That was in 1906, the Benz did not kill him - and in 1910 Morgan patented his own three-wheeler "Roundabout". In 1913 the company was formed and has been a family business ever since. One of the oldest surviving (re-conditioned) Morgan sports 4/4 cars: The Morgan Motor Company had just opened a small museum and showroom, inaugurated by HRH The Princess Royal (Princess Anne). Here is the finished room (the Morgans appear to be quite popular despite the economic crunch): Inside the museum, a collection of vintage toy Morgans: An original 3-wheeler from the 1920's: photos by Mark Obstfeld (right), left - ModernMechanix The fabulous 1964 Morgan Plus Four Plus (restoration by owner Dennis Glavis): photos via The Morgan Motor Company Also 1964 model - the Morgan SLR - has an enchanting shape and graceful lines: (image via) A rather loud Morgan Aero8 (which we got to take for a spin) - Futuristic-looking Morgan "AeroMax" (see images here) and The Morgan "Life" - zero-emission concept car, with Qinetiq hydrogen fuel cell: (photos credit and copyright: Mark Obstfeld and The Morgan Motor Company) CONTINUE TO "JAMES BOND SUPERCAR" -> Also Read: "Most Sensuous Car Shapes Ever Designed" Permanent Link......+StumbleUpon ...+Facebook |
How Morgan Cars Are Made: by Hand, Out of Wood
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